PCs, mobile phones, MP3s. In recent years these products have transformed from relative luxuries to lifestyle essentials. Whether it is for making videos, taking pictures, listening to music or simply chatting, they are a ubiquitous part of modern life. For the current generation of young people, their presence is a given and using them is second nature - they are unafflicted by technophobia!
At Xoolon, we think that this represents a fantastic opportunity. That is why we are developing a new app for the iPhone and iPod touch, which will be available from Apple's app store.
By tapping into technology savvy young people and making the whole Xoolon experience more interactive, we feel that we can add another level of interest to our project and entice more young people into doing sport. The new app will enable youngsters to easily set up their own Xoolon games, record, submit and compare results and share them along with their thoughts via facebook, twitter and e-mail. It will also allow the quick and easy submission of scores after school or a training session so that an accurate and up to date record of sporting progress is maintained.
Our experience in schools suggests that young people are very keen to use this technology. Within minutes of letting them loose they are uploading results and comparing with friends - with the competitive spirit very much in evidence! Even those who would not normally be 'sporty' get sucked in by the excitement which is generated, and want to have a go themselves. This demonstrates to us that phones and computers can, within the right context, be very valuable educational and motivational tools. They are not just the unwelcome distraction which they are often viewed as. Sometimes the kids just need to be freed to have a go!
We are very hopeful that by intertwining sport and technology, we can get more kids engaged in sport and take Xoolon to a new level - we certainly think that this is the way forward.
What do you think - do you agree? Do you think the app is a good idea? We'd love to hear plenty of feedback on this, so leave your comments below!
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